The July – London Victoria
Luxury Hospitality Magazine [Unofficial]
June 16, 2026
Located in the heart of London Victoria, just moments from the station, theatres and some of the capital’s most recognisable landmarks, The July London Victoria brings a fresh approach to flexible city stays. Combining the freedom of serviced apartments with the design, hospitality and social atmosphere of a lifestyle hotel, the newly opened destination has been created for modern travellers seeking a more relaxed and residential experience in the city, a place designed for living, not simply staying. The Amsterdam-born brand has built its reputation around spaces that allow guests to live, work and unwind more naturally while away from home. At The July London Victoria, this philosophy comes to life across 114 thoughtfully designed apartments, ranging from studios to larger residential-style stays suited to extended visits. Fully equipped kitchens, comfortable living spaces, co-working areas, wellness facilities and flexible social spaces create an environment that appeals to a broad mix of guests, from business travellers and digital nomads to couples enjoying a weekend in London and families exploring the city. Central to the guest experience is a strong sense of comfort and ease. Interiors, created in collaboration with Fettle and The July’s in-house design team, combine Art Deco influences with [...]
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