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  "path": "/take-two-boss-zelnick-says-it-would-be-unfair-to-put-ads-in-premium-games",
  "publishedAt": "2026-03-19T09:52:13.000Z",
  "site": "https://www.gamesindustry.biz",
  "tags": [
    "Take-Two Interactive",
    "advertising",
    "AI",
    "Monetisation",
    "Read more"
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  "textContent": "The CEO of Take-Two Interactive, Strauss Zelnick, has said that it would be \"unfair\" to have in-game adverts within premium titles.\n\nRead more",
  "title": "Take-Two boss Zelnick says it would be \"unfair\" to put ads in premium games"
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