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  "path": "/business/young-indians-no-longer-want-alcohol-to-taste-like-alcohol-11505981",
  "publishedAt": "2026-05-17T00:30:01.000Z",
  "site": "https://www.ndtvprofit.com",
  "tags": [
    "Business"
  ],
  "textContent": "India's liquor companies say flavours like jamun, mango and mint are driving Gen Z drinking trends and changing alcohol habits.",
  "title": "Young Indians No Longer Want Alcohol To Taste Like Alcohol"
}