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  "path": "/2026/03/04/as-chicago-loses-another-iconic-neon-sign-preservationists-sound-the-alarm/",
  "publishedAt": "2026-03-04T14:01:00.000Z",
  "site": "https://blockclubchicago.org",
  "tags": [
    "Arts",
    "Arts & Culture",
    "Business",
    "Instagram",
    "Near West Side",
    "Pilsen, Little Village, Back of the Yards",
    "West Town",
    "Wicker Park, Bucktown, West Town"
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  "textContent": "There are about 30 mid-century neon signs remaining in Chicago — but no clear incentives for owners to keep them up when their small businesses close, preservationists said.",
  "title": "As Chicago Loses Another Iconic Neon Sign, Preservationists Sound The Alarm"
}