Finimize data: Fees alone won’t win UK retail investors

Finimize reveals the best platforms and products as voted for by UK retail investors Fragmentation: Platform rankings vary significantly by wealth and investing experience, challenging the idea of an “average” retail investor The £50k divide: Higher-value investors prioritise trust, service and investment range, with different platforms leading in this segment Fees are table stakes: Low costs remain important, but investors are weighing up trust, usability and product quality alongside price