Hasbro Gets Toy Deal to Coincide with Henry Cavill ‘Voltron’ Movie

A recent announcement from Hasbro has given Voltron fans hope that the Henry Cavill film will go to theaters. In a February 4 press release, the toymaker said it formed a licensing deal with Amazon MGM Studios to produce action figures, toys, and roleplay products for the live-action adaptation of the iconic cartoon. Major toy licensing programs are typically tied to wide-release franchise films, where theatrical marketing campaigns help drive merchandise sales. The post Hasbro Gets Toy Deal to Coincide with Henry Cavill ‘Voltron’ Movie appeared first on That Park Place.