Rising Airfare Costs Raise Concerns Over Bulgaria’s Summer Tourism Season on the Black Sea Coast

The summer tourist season has started on Bulgaria’s Southern Black Sea coast, with Sunny Beach already seeing strong early occupancy. Some hotels in the resort complex began operating at the end of April and are reporting full capacity, yet industry representatives are warning that rising travel costs, particularly airfares, are beginning to reshape booking patterns and could pressure the broader season. Hotel managers and tourism operators point to a noticeable shift in foreign visitor behavior, linking it to higher air ticket prices driven by increased fuel costs....