3 Months Later: Businesses and Citizens Embrace the Euro in Bulgaria as Transition Smooths

Three months into Bulgaria’s adoption of the euro, the new currency has become a routine part of daily life for citizens. The initial period of adjustment passed without major disruptions, and a February 2026 survey by Alfa Research highlights a strong positive response, with 83% of respondents evaluating the transition favorably compared to 16% who expressed negative views. The survey attributes this largely to the high level of awareness among businesses and the public, built through an extensive information campaign led by the Ministry of Finance and the Bulgarian National Bank....