Viral Favourites and Coffee Hotspots: Five New Brands to Join Shaftesbury Capital’s Covent Garden

Shaftesbury Capital has announced that five new hospitality brands are set to join the Covent Garden neighbourhood and enhance the culinary line-up, including a debut for Carmy’s, and a second location for viral coffee brand, Frothee. Carmy’s, the brand-new pizza-by-the-slice concept, is set to make its official debut in an 820 sq ft store at 1a Monmouth Street this summer. The team behind Carmela’s Pizzeria, co-founders Phil Chaykin, Gerry del Guercio and Paul Delany, plus the Bite Twice social media food duo, will be joined by head chef Aaron Murphy and general manager Davide Paone, to launch Carmy’s. The new F&B concept will craft New York-style pizza slices with a focus on quality product, consistency, and speed. Quick service and a tight menu of the classics and rotating specials will be key to Carmy’s, catering for a central London crowd on the go. Located on the corner of Shaftesbury Avenue, this is a key anchor site, marking the gateway into Covent Garden’s Seven Dials neighbourhood. Frothee, known for its popular matcha coffee, has selected a c400 sq ft unit at 29 Bedfordbury in Covent Garden to open its second location in London. The viral café concept, which opens later this month, [...]