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"path": "/wine/bordeaux-wines/if-the-bordeaux-2025-campaign-isnt-successful-then-en-primeur-is-dead-edouard-moueix",
"publishedAt": "2026-04-08T08:20:02.000Z",
"site": "https://www.decanter.com",
"tags": [
"Bordeaux wine region",
"Bordeaux Vintage Guide",
"Bordeaux En Primeur",
"Wine",
"Wine Regions",
"Learn",
"Vintage Guides",
"En Primeur"
],
"textContent": "We are used to Bordeaux’s movers and shakers dressing up each new vintage with a positive spin. But as the region gears up for a pivotal En Primeur season, one of its highest profile names is taking a more forthright approach.",
"title": "‘If the Bordeaux 2025 campaign isn't successful, then En Primeur is dead’ – Edouard Moueix"
}