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  "path": "/entertainment/prime-video/amazon-prime-video-ad-free-tier-just-got-a-40-percent-price-hike-and-a-new-ultra-name",
  "publishedAt": "2026-03-13T18:31:20.000Z",
  "site": "https://www.tomsguide.com",
  "tags": [
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  "textContent": "Amazon is raising the price of the Prime Video ad-free tier and bringing some new features to the subscription.",
  "title": "Amazon Prime Video ad-free tier just got a 40% price hike — and a new ‘Ultra’ name",
  "updatedAt": "2026-03-13T18:32:36.000Z"
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