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  "path": "/2026/03/11/beavers-are-not-moose-buc-ees-sues-competitor-over-cartoon-moose-branding/",
  "publishedAt": "2026-03-12T03:07:09.000Z",
  "site": "https://www.techdirt.com",
  "tags": [
    "1",
    "buc-ee's",
    "mickey's",
    "beaver",
    "moose",
    "trademark"
  ],
  "textContent": "Alright, I think it might be time for a wellness check on the people running Buc-ee’s. I realize that these chain of gas and convenience stores has a strange cult following in the south. I won’t pretend to understand why that is, but whatever. Unfortunately, the company also appears to be run by a bunch […]",
  "title": "Beavers Are Not Moose: Buc-ee’s Sues Competitor Over Cartoon Moose Branding"
}