{
  "$type": "site.standard.document",
  "description": "A customer booked three podcasts in 90 minutes using Podcast Outreach — here's why podcast guesting has a long shelf life and how to get started.",
  "path": "/articles/love-book-one-singular-goal-get-podcasts/",
  "publishedAt": "2017-06-16T10:59:00.000Z",
  "site": "at://did:plc:jznynyzgerlqmdbbj33o7wfs/site.standard.publication/3mnll3icujb2z",
  "tags": [
    "Outreach and Email"
  ],
  "textContent": "The other day, a customer who had purchased a copy of Podcast Outreach (http://podcastoutreach.com) emailed me to say that a week after buying the book, he was already booked on two podcasts.\n\nI was typing up a reply when a new message came in from him.\n\n“...3 podcasts.”\n\nAmazing!\n\nSo I fire back a quick reply and ask about the process for him, how much time it took, etc.\n\nHe told me that after skimming the book “...it only took about 90-minutes of work to get booked on the podcasts. I love how the book has one singular goal: get you on podcasts!”\n\nResults like this aren’t out of the ordinary for people who buy Podcast Outreach (http://podcastoutreach.com) and follow the process to get booked on podcasts.\n\nThe truth is that for most podcast hosts, finding a consistent stream of high-quality, ready-to-interview guests is the hardest part of their jobs.\n\nIf you prepare yourself for outreach to podcasts hosts and:\n\nKnow the target market you want to reach\nIdentify podcasts that reach that target market\nHave 2-3 pre-defined topics for podcast hosts to pick from\nHave a short follow-up sequence that adds social proof to your outreach\n\nIt is easy to get booked on podcasts as a guest.\n\nAnd the wonderful thing about podcasting? Compared to writing guest articles, the ‘shelf life’ of a podcast is incredibly long.\n\nLast week I received an inbound lead from a podcast I guested on 4-years ago. A True Fan™ of the show was doing an archive binge, heard my episode, and reached out to see if I could help with their project.\n\nThat’s the power of podcasting.\n\nIn fact, I was invited to speak at MicroConf in 2016 on this exact topic.\n\nKai Davis — The Face of MicroConf\n\nAfter I sent my first email I was booked to record on a large podcast with over 100 episodes that reached an audience of my dream buyers!\n— Mojca Marš, Consultant, Super Spicy Media\n\nKai — while we were on a call today two podcasts that I pitched using your Podcast Outreach Template responded back that they’d love to have me on as a guest!\n— Josh Doody, Author, Fearless Salary Negotiation\n\nIf you’re interested in guesting on podcasts as an expert and authority, you should consider investing in a copy of Podcast Outreach (http://podcastoutreach.com)\n\nExcelsior!\n\nKai",
  "title": "\"I love how the book has one singular goal: Get you on podcasts!\""
}