Sidi founder Dino Signori dies aged 90

At the age of 90, Dino Signori, the founder of Italian footwear brand Sidi, has passed away. Signori established the company in 1960, growing it from a small artisan workshop into one of cycling and motorcycling’s most recognisable performance footwear brands, blending traditional Italian craftsmanship with technical innovation. In a statement, Sidi CEO Davide Rossetti described him as more than a founder, calling him “a pathfinder” whose values of daily commitment, innovation, and continuous improvement would continue to guide the company. Signori leaves behind a lasting legacy in both cycling and motorsport, with Sidi vowing to honour his vision and dedication into the future.