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"path": "/headphones/wireless-headphones/we-dont-make-products-because-we-can-we-want-to-make-products-because-we-want-to-address-a-certain-need-from-end-consumers-jbl-on-lifestyle-trends-target-audience-and-the-wish-to-dominate-the-headphones-market",
"publishedAt": "2026-05-19T12:02:17.000Z",
"site": "https://www.whathifi.com",
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"textContent": "\"It's all about audio quality; it's all about design\"",
"title": "\"We don't make products because we can. We want to make products because we want to address a certain need from end consumers\" – JBL on lifestyle trends, target audience and the wish to dominate the headphones market",
"updatedAt": "2026-05-19T12:10:19.000Z"
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