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  "path": "/sourcing-journal/industry-news/entrupy-state-of-the-fake-2026-1238933910/",
  "publishedAt": "2026-04-30T13:00:00.000Z",
  "site": "https://wwd.com",
  "tags": [
    "Industry News",
    "Artificial Intelligence",
    "authentication",
    "Business Insights",
    "Consumer Behavior",
    "counterfeit goods",
    "counterfeits",
    "Technology"
  ],
  "textContent": "Counterfeits are getting faster, closer to demand and more embedded across categories, Entrupy’s annual State of the Fake report revealed.",
  "title": "AI Analysis Shows Global, Billion-Dollar Counterfeit Crisis"
}