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  "path": "/beauty-industry-news/beauty-features/reddit-transformation-fsnarky-reviews-beauty-marketing-tool-1238553633/",
  "publishedAt": "2026-02-27T05:01:00.000Z",
  "site": "https://wwd.com",
  "tags": [
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  "textContent": "In the past year, more and more brands have been interacting with Reddit in different ways, while the rise of AI search has added a new layer.",
  "title": "Reddit’s Transformation From Snarky Reviews to Beauty Marketing Tool"
}