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  "path": "/style/beauty/why-bespoke-scent-identity-has-become-the-most-powerful-brand-asset-for-luxury-hotels.html",
  "publishedAt": "2026-06-17T07:36:42.000Z",
  "site": "https://www.luxuo.com",
  "tags": [
    "Beauty & Wellness",
    "beauty and wellness",
    "fragrance",
    "Luxury Hotels",
    "Maison 21G",
    "Maison 21G Paris",
    "Why Bespoke Scent Identity Has Become the Most Powerful Brand Asset for Luxury Hotels",
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  "textContent": "Discover how bespoke fragrance helps hotels create unforgettable memories, deepen emotional connections, and bring their brand identity to life through immersive olfactive experiences crafted by Maison 21G Paris.\n\nThe post Why Bespoke Scent Identity Has Become the Most Powerful Brand Asset for Luxury Hotels  appeared first on LUXUO.",
  "title": "Why Bespoke Scent Identity Has Become the Most Powerful Brand Asset for Luxury Hotels"
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