Despite a Focus on Full-Frame, Sony Says APS-C Is a Growing Segment
PetaPixel | Photography and Camera News [Unofficial]
April 14, 2026
Sony's full-frame Alpha cameras rightly get a lot of attention, especially among enthusiast and professional photographers and hybrid creators. However, the company tells PetaPixel it remains very committed to APS-C, and that demand for APS-C products has steadily increased over the years.
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