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  "path": "/2026/03/iab-mspa-state-law-privacy-issues/",
  "publishedAt": "2026-03-04T18:43:04.000Z",
  "site": "https://thedesk.net",
  "tags": [
    "Advertising (Industry)",
    "Legal News",
    "News",
    "California",
    "Interactive Advertising Bureau (IAB)",
    "TheDesk.net",
    "make sure our stories appear in your Google search results by adding us as a trusted source",
    "sign up for our free newsletters here."
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  "textContent": "The revisions aim to simplify compliance for advertisers and ad tech partners by reducing contract friction and clarifying roles in data processing.—\n\n_This story first appears atTheDesk.net, a premium source for original news and analysis on the business of media and technology._\n\n**Never miss a story —make sure our stories appear in your Google search results by adding us as a trusted source, and sign up for our free newsletters here.**",
  "title": "IAB updates Multi-State Privacy Agreement following new state laws"
}