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  "path": "/2026/02/amazon-aws-ai-vertical-video-fox-nbcuniversal-1236730837/",
  "publishedAt": "2026-02-24T19:04:55.000Z",
  "site": "https://deadline.com",
  "tags": [
    "News",
    "Amazon",
    "AWS",
    "Fox Sports",
    "NBCUniversal",
    "social media",
    "Vertical video"
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  "textContent": "Amazon’s AWS is rolling out a new AI-enabled product it believes will help broadcasters meet the social media moment. AWS Elemental Inference enables the conversion of live and on-demand footage into vertical videos optimized for mobile and social. In carrying sports and other live events, networks and streamers are increasingly pumping out vertical videos designed […]",
  "title": "New AI Tool From Amazon’s AWS Speeds Up Vertical Video Clip Process; Fox, NBCUniversal Among Initial Customers"
}