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  "path": "/2026/02/disney-closes-viewership-gap-with-youtube-january-nielsen-football-1236733815/",
  "publishedAt": "2026-02-24T13:00:00.000Z",
  "site": "https://deadline.com",
  "tags": [
    "News",
    "ABC",
    "College Football",
    "Disney",
    "ESPN",
    "Nielsen"
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  "textContent": "College and NFL football propelled Disney to 11.9% of all U.S. TV viewing in January, according to Nielsen’s latest Media Distributor Gauge report. YouTube once again topped the list at 12.5%, according to the monthly snapshot of viewing by distributor. (See the full chart below.) Netflix ticked up 1% from December, despite having the month’s […]",
  "title": "Disney Closes Viewership Gap With YouTube Thanks To January’s Football Frenzy, Nielsen Says"
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