White People Online Are Really Excited About Lunar New Year

I’m sure I’m telling on myself by revealing this, but Western astrological readings are a staple of my social feeds. (To tell on myself further: Scorpio sun, Gemini rising, Cancer moon.) I don't necessarily believe in it, but I don’t not believe in it either, and when I’m served a video that begins with a person saying, “Stop scrolling! This week is important,” I will stop scrolling and pay attention to find out how and why this week is important. Please tell me how the stars have foretold the argument I’ll have with a family member this week. Yes, I will take a warm bath with herbs and essential oils to cleanse my system before eclipse season. Thank you so much for the recommendation.

Every January and February, I’m served a sprinkling of Chinese Zodiac astrology in the weeks leading up to Lunar New Year; this is because my algorithms all know I’m Korean. It’s never as ubiquitous in my feed as Western astrology content, but there’s reliably a steady trickle of videos explaining the energy of the new year.

This year is completely different, though. The trickle is a flood, because it seems the whites have discovered Lunar New Year, big time.