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  "path": "/business/iab-tech-lab-announces-content-monetization-protocol-for-ai-llms",
  "publishedAt": "2026-03-10T18:32:14.000Z",
  "site": "https://www.tvtechnology.com",
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  "textContent": "The CoMP establishes a standardized approach for AI systems and content owners to enable commercial agreements and establish better frameworks for how AIs use content",
  "title": "IAB Tech Lab Announces Content Monetization Protocol for AI LLMs",
  "updatedAt": "2026-03-10T18:34:05.000Z"
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