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  "description": "The Staffordshire Signal and 6 Towns Radio have announced a new partnership that will strengthen local journalism, expand community coverage and help more Staffordshire stories reach more people, without paywalls or subscriptions.",
  "path": "/why-compete-when-we-can-collaborate-the-staffordshire-signal-and-6-towns-radio-join-forces/",
  "publishedAt": "2026-06-11T18:49:36.000Z",
  "site": "https://www.thestaffordshiresignal.co.uk",
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  "textContent": "The Staffordshire Signal and 6 Towns Radio have announced a new partnership that will help bring more local stories, community news and positive coverage to people across Staffordshire.\n\nThe collaboration will see the two independent organisations work more closely together, sharing content and supporting each other's coverage to ensure important local stories reach as many people as possible.\n\nAs organisations rooted in Staffordshire, both The Staffordshire Signal and 6 Towns Radio share a commitment to championing local communities, celebrating the people who make the county special and providing accessible local news and information.\n\nThe partnership means readers and listeners can expect more local stories, more community features, wider coverage of events and increased opportunities for local charities, businesses, groups and residents to have their voices heard.\n\nStories featured on 6 Towns Radio may also appear through The Staffordshire Signal, while articles and features from The Staffordshire Signal may be shared with 6 Towns Radio audiences.\n\nFor The Staffordshire Signal, the partnership forms part of a wider mission to create a stronger, more connected local media landscape across Staffordshire.\n\nJenna Goodwin, CEO and Editor of The Staffordshire Signal, said:\n\n> \"At The Staffordshire Signal, we firmly believe that local organisations achieve more when they work together rather than compete against each other.\n\n> \"Our mission has always been to tell the stories that matter to local people, celebrate the positives happening across Staffordshire and provide accessible local journalism without paywalls or clickbait.\n\n> \"Partnering with 6 Towns Radio allows us to reach more people, support another fantastic local organisation and ensure even more community stories are heard.\"\n\nThe move comes at a time when many local news outlets are reducing coverage or placing content behind subscription barriers.\n\nBoth organisations remain committed to keeping local information freely available and ensuring communities continue to have access to trusted local news, events and features.\n\nThe partnership is expected to benefit community groups, charities, volunteers and organisers across the county by providing more opportunities for local initiatives and events to be promoted.\n\nInitially, the focus will be on content sharing and collaborative coverage, although both organisations hope the partnership will continue to develop and create new opportunities in the future.\n\nFor local people, the outcome is simple: more local stories, more community voices and stronger coverage of the people, places and organisations that make Staffordshire such a unique place to live, work and visit.\n\n### Join The Staffordshire Signal on WhatsApp\n\nNever miss a single breaking update, local news story, community event, or deep dive. See everything happening in Staffordshire first, straight to your phone!\n\n\nGet Instant Updates\n\n\n\n####  Enjoyed this story?\n\nThe Staffordshire Signal is a not-for-profit, community-funded publication. Every tip helps keep local journalism free, independent, and focused on the stories that matter across Staffordshire.\n\nEvery contribution supports reporting, photography, and storytelling across the county.\n\nSupport independent local journalism by selecting ****The Staffordshire Signal**** as a ‘Preferred Source’ on Google. Help us stay front-and-centre in your news feed.\n\nExplore the heart of our county Use the interactive map above to discover local landmarks, heritage sites, and community-vetted spots. Every interaction helps support **The Staffordshire Signal’s** mission to keep local news free and independent.",
  "title": "Why Compete When We Can Collaborate? The Staffordshire Signal and 6 Towns Radio Join Forces",
  "updatedAt": "2026-06-11T18:49:37.733Z"
}