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‘Enshittification’ reaches social media: ‘For Zuckerberg and Musk, your ‘friends’ are a burden. They just want you to see ads’

EL PAÍS English June 7, 2026
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EL PAÍS talked to Cory Doctorow, who coined the popular term. With Big Tech taking over the internet, the positive atmosphere and user-friendly features of social media platforms – which previously allowed us to connect with friends – are disappearing

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