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  "path": "/business/media/2026/nba-finals-knicks-championship-tv-viewers-ratings-abc-1234909990/",
  "publishedAt": "2026-06-16T22:31:31.000Z",
  "site": "https://www.sportico.com",
  "tags": [
    "Business",
    "Media",
    "ABC",
    "NBA",
    "nba finals",
    "New York Knicks",
    "San Antonio Spurs",
    "tv advertising",
    "TV ratings"
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  "textContent": "In earning their first NBA title in 53 years, the New York Knicks gifted the league and ABC the biggest TV turnout since Michael Jordan celebrated his final championship in 1998. According to Nielsen Big Data + Panel estimates, the Knicks’ five-game defeat of the favored San Antonio Spurs averaged 20.6 million viewers per night, […]",
  "title": "NBA Finals Ratings Impress Even With Nielsen Measurement Context"
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