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  "path": "/companies/directory/asos/asos-launches-chatgpt-stylist-app",
  "publishedAt": "2026-05-21T06:59:03.000Z",
  "site": "https://www.drapersonline.com",
  "tags": [
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  "textContent": "Drapers\nAsos launches ChatGPT stylist app\n\nAsos has launched a new styling app, Asos Stylist, in ChatGPT to bolster the discovery of its products across the UK and the US.\n\nThe post Asos launches ChatGPT stylist app appeared first on Drapers.",
  "title": "Asos launches ChatGPT stylist app"
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