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  "path": "/news/hugo-boss-profits-plunge-amid-turnaround",
  "publishedAt": "2026-05-05T13:22:12.000Z",
  "site": "https://www.drapersonline.com",
  "tags": [
    "Hugo Boss",
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    "Hugo Boss profits plunge amid turnaround"
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  "textContent": "Drapers\nHugo Boss profits plunge amid turnaround\n\nOperating profit at Hugo Boss declined 42% year on year to €35m (£30.2m) for the first quarter of 2026, in its first results since the launch of its updated turnaround strategy in December 2025.\n\nThe post Hugo Boss profits plunge amid turnaround appeared first on Drapers.",
  "title": "Hugo Boss profits plunge amid turnaround"
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