{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreialbymshhcfpeoqlxphocqciu6w3uit5yjdcqpkfliv6zk34hsphu",
    "uri": "at://did:plc:cixc6ou5kux5yb7jd2bsr4va/app.bsky.feed.post/3mkoosntyuud2"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreie27g3rgcsofdkj3lgpzvfcnmawpsrmdmkpkqwwxpr244qtckknme"
    },
    "mimeType": "image/jpeg",
    "size": 48217
  },
  "path": "/news/john-lewis-bolsters-loyalty-scheme",
  "publishedAt": "2026-04-29T07:22:36.000Z",
  "site": "https://www.drapersonline.com",
  "tags": [
    "John Lewis",
    "News",
    "Drapers",
    "John Lewis bolsters loyalty scheme"
  ],
  "textContent": "Drapers\nJohn Lewis bolsters loyalty scheme\n\nJohn Lewis has bolstered its loyalty programme, My John Lewis, to include a beauty arm, as well as unveiling new Korean beauty shop-in-shops as part of its wider £800m store investment.\n\nThe post John Lewis bolsters loyalty scheme appeared first on Drapers.",
  "title": "John Lewis bolsters loyalty scheme"
}