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  "path": "/article/best-matcha-perfume",
  "publishedAt": "2026-03-16T21:18:29.000Z",
  "site": "https://www.vogue.com",
  "tags": [
    "Shopping",
    "Shopping / Beauty",
    "Beauty"
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  "textContent": "A rising note in the fragrance market, matcha lends a distinctive complexity. Ahead, discover some of the best matcha perfumes—from favorites by Phlur, Le Labo, Kayali, and more.",
  "title": "The Best Matcha Perfumes Are Earthy, Delicious, and Totally Complex"
}