What is slow tourism? ‘Ireland Unrushed’ campaign launched for holidaymakers

Tourism Ireland is rolling out a new venture centred on ‘slow tourism’ as it unveils new plans to attract international visitors over the summer months. The campaign, titled ‘Ireland Unrushed,’ is aimed at reaching around 100 million people across 15 key overseas markets. Its focus is on encouraging holidaymakers to slow down, immerse themselves in […]