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  "path": "/article/mg27035932-100-is-an-ai-version-of-mark-zuckerberg-or-any-boss-a-good-plan/?utm_campaign=RSS%7CNSNS&utm_source=NSNS&utm_medium=RSS&utm_content=home",
  "publishedAt": "2026-04-29T18:00:00.000Z",
  "site": "https://www.newscientist.com",
  "textContent": "Feedback has learned that, according to reports, Meta is building an AI version of Mark Zuckerberg to interact with staff. Feedback hopes this doesn't become a trend",
  "title": "Is an AI version of Mark Zuckerberg – or any boss – a good plan?"
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