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  "path": "/article/how-attending-live-events-became-a-luxury-sport",
  "publishedAt": "2026-02-10T08:00:00.000Z",
  "site": "https://www.gq-magazine.co.uk",
  "tags": [
    "Culture",
    "Entertainment",
    "Music",
    "Sport",
    "Politics"
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  "textContent": "It’s not just you: it’s never been harder to buy a reasonably priced ticket to a major concert or sporting event. Taylor Swift tours. American football games. World Cup matches. Why does the market - from frenzied fights for exclusive drops to exorbitant resale prices - feel like such a colossal mess?",
  "title": "Why are concert tickets so expensive in 2026?"
}