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  "publishedAt": "2026-04-28T14:25:01.000Z",
  "site": "http://www.techmeme.com",
  "tags": [
    "TechCrunch",
    "Snap launches AI Sponsored Snaps, a conversational ad format in Snapchat's Chat tab that lets users talk to brand-specific AI agents for product recommendations"
  ],
  "textContent": "Aisha Malik / TechCrunch:\n**Snap launches AI Sponsored Snaps, a conversational ad format in Snapchat's Chat tab that lets users talk to brand-specific AI agents for product recommendations** — Snapchat announced on Tuesday that it's rolling out “AI Sponsored Snaps,” which will allow users to interact directly with brands' AI agents.",
  "title": "Snap launches AI Sponsored Snaps, a conversational ad format in Snapchat's Chat tab that lets users talk to brand-specific AI agents for product recommendations (Aisha Malik/TechCrunch)"
}