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Match Group invests $100M in Seattle-based Sniffies, a web-only platform for queer men with ~3M MAUs worldwide, paving the way for a possible acquisition (Samantha Kelly/Bloomberg)

Techmeme [Unofficial] April 28, 2026
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Samantha Kelly / Bloomberg: Match Group invests $100M in Seattle-based Sniffies, a web-only platform for queer men with ~3M MAUs worldwide, paving the way for a possible acquisition — Match Group Inc., whose dating-app portfolio includes brands like Hinge, Tinder and Match.com, is investing $100 million in Sniffies …

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