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  "path": "/story/the-untold-story-of-the-birth-of-the-iphone-david-pogue-book-excerpt/",
  "publishedAt": "2026-03-03T11:00:00.000Z",
  "site": "https://www.wired.com",
  "tags": [
    "The Big Story",
    "Book Excerpt",
    "longreads",
    "iPhone",
    "apple",
    "steve jobs",
    "iPad",
    "gadgets",
    "Mac",
    "design"
  ],
  "textContent": "Apple turns 50 on April 1. In his new book, Apple: The First 50 Years, David Pogue chronicles the secrecy-laden environment in which Steve Jobs willed the first iPhone into existence.",
  "title": "The Untold Story of the Birth of the iPhone"
}