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  "path": "/uses/77757/joanna-carolina-identity",
  "publishedAt": "2026-06-16T08:11:24.000Z",
  "site": "https://fontsinuse.com",
  "tags": [
    "toston.studio",
    "Judit Hecri",
    "Joanna Carolina",
    "Mar Gutiérrez",
    "Fonts In Use",
    "@martecnicolor."
  ],
  "textContent": "Contributed by Judit Hecri\n\n\n _**Source: toston.studio **Photo: Judit Hecri. License: All Rights Reserved. _\n\n\n\n\n\nVisual identity for Joanna Carolina, a brand for interior design, events, and floral arrangements.\n\nThe identity is born from the three worlds that coexist within the brand: interiors, events, and flowers. From these, an organic visual language is developed around three illustrations, approached through a conceptual and slightly surreal lens.\n\nJoanna Carolina’s world is rich in texture, color, and form. A universe that understands beauty through imperfection and seeks to transform spaces and experiences into something memorable and full of character. Far from anything overly neutral or predictable, Joanna Carolina’s identity proposes an aesthetic filled with personality, artistic sensitivity, and a subtle sense of lightness. Joanna Carolina is playful, expressive, sculptural, and experimental.\n\nIllustrations by Mar Gutiérrez.\n\n\n\n\n_**Source: toston.studio **Photo: Judit Hecri. Tostón Studio. License: All Rights Reserved. _\n\n\n_**Source: toston.studio **Photo: Judit Hecri. License: All Rights Reserved. _\n\n\n_**Source: toston.studio **Photo: Judit Hecri. @martecnicolor. License: All Rights Reserved. _\n\nThis post was originally published at Fonts In Use\n\n* * *",
  "title": "Joanna Carolina identity"
}