Severin Jakob branding

Contributed by Studio mi

_**Source: studio-mi.ch **Studio mi. License: All Rights Reserved. _

Severin Jakob’s work focuses on storytelling through reportage and intimate portraits. Whether it's snapshots from a boat trip, the interplay of light and shadow on wire cables, or the focused workflow of a baker, Severin's work is close-up, authentic, and speaks for itself.

His brand identity is appropriately understated. Expansive blocks of color serve as a stage for the logo and photography, while the recurring design element of the white bar conveys textual content—simultaneously serving as a nod to the borders of early analog photography.

_**Source: studio-mi.ch **Studio mi. License: All Rights Reserved. _

_**Source: studio-mi.ch **Studio mi. License: All Rights Reserved. _

_**Source: studio-mi.ch **Studio mi. License: All Rights Reserved. _

This post was originally published at Fonts In Use