{
"$type": "site.standard.document",
"bskyPostRef": {
"cid": "bafyreicjxa3wo3m5uehp6z7lirvqwumqcgrj2my3kdq73fno4zztc7ai4q",
"uri": "at://did:plc:a6pp63xkro25kmi2wib5nlid/app.bsky.feed.post/3mho3m7nnscp2"
},
"coverImage": {
"$type": "blob",
"ref": {
"$link": "bafkreib4bvsfc3rwrzy7lu6kudmpjdvrbwy3bdvwrlj7ojdluaxtiwhjdq"
},
"mimeType": "image/jpeg",
"size": 123898
},
"path": "/uses/66242/berkeley-tribe-vol-2-no-25-issue-77",
"publishedAt": "2026-03-22T17:19:19.000Z",
"site": "https://fontsinuse.com",
"tags": [
"archive.org",
"The Berkeley Tribe",
"Their headquarters were at multiple times bombed or shot, with the FBI surveilling their operation",
"intimidation from attacks and police prompted staff to remove their names from the masthead",
"East Bay Media",
"Gary Grimshaw",
"Univers",
"Century Schoolbook",
"Dom",
"Clarendon",
"Publicity Gothic",
"Roberta",
"Antikva Margaret",
"Windsor Elongated",
"Grotesque No. 9",
"Franklin Gothic",
"De Vinne",
"Cooper Black",
"Haas Inserat Grotesk",
"Blippo",
"Burko",
"Harry",
"City",
"Profil",
"Mistral",
"Times New Roman",
"Windsor",
"Smoke",
"Futura",
"Helvetica",
"Jay Gothic",
"Flash",
"Commercial Script",
"Fonts In Use"
],
"textContent": "Contributed by thankyoucokieroberts\n\n\n _**Source: archive.org **License: All Rights Reserved. _\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nThe Berkeley Tribe is possibly the most famous “New Left” newspaper. Centered in Berkeley, California, it (like other publications) focused on revolutionary subject matter (Black/Women's Liberation, Gay rights, Antiwar Movements, etc.). Their headquarters were at multiple times bombed or shot, with the FBI surveilling their operation.\n\nThe masthead, like with many famous magazines, such as TIME, is a custom lettering.\n\nCrediting designers for each issue can be tricky, as intimidation from attacks and police prompted staff to remove their names from the masthead. However, East Bay Media is noted to have served the tribe's publishing and at least some graphic design from 1971, the time of this issue here (it is possible other Berkeley area shops filled a similar role during the paper's run, too).\n\nEarly covers and hand lettering are credited to designer Gary Grimshaw, who possibly did not work on this particular specimen.\n\nShown here are the cover and a selection of eleven of the twenty-four pages, featuring most of the display fonts used in the editorial design at least once. Text is set in **Univers** and **Century Schoolbook**.\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\nHeadlines in **Dom Casual** (“The Unknown Defendant”) and **Clarendon** (“Justice We Don’t Expect From You”)\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\n**Publicity Gothic** (“No Future Rev No Family”) and **Clarendon**\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\n“Weather Sister Ripped Off At Flicks” is in **Roberta**.\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\nHeadlines in **Antikva Margaret** (“U.S. Bombs”) and **Windsor Elongated** (“Thoughts On Being Human”)\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\n**Grotesque No. 9** for “SIERRA” and “feedback”\n\n\n\n\n _**Source: archive.org **License: All Rights Reserved. _\n\n\n\n**Franklin Gothic** for the “Pusherman” headline, **De Vinne** for “Human Culture Time-Line”\n\n\n\n\n _**Source: archive.org **License: All Rights Reserved. _\n\n\n\nCooper Black and Haas Inserat Grotesk for “War-Season’s Greetings from JAPAN” . The ad below features two weights of Blippo (equivalent to Burko and Harry) and City.\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\n**Profil** for “OKINAWA”. The ad for Midnight Films uses Mistral.\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\nMore Inserat-Grotesk for “The Sacred Tree is Dead”. **Times New Roman** is used for the poem at the bottom right.\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\nThe “KILL ’EM” headline is set in **Windsor**. Smoke and Futura feature for the Free Store ad and Helvetica for the one by Sound City.\n\n\n\n\n_**Source: archive.org **License: All Rights Reserved. _\n\n\n\nThe “Masturbation” headline is in **Jay Gothic**. Fonts used in the ads include Flash (“Native Son”) and Commercial Script (“MANDRAKE’S).\n\n\n\nThis post was originally published at Fonts In Use\n\n* * *",
"title": "Berkeley Tribe, Vol. 2, No. 25, Issue 77"
}