Bosanova

Contributed by ESIETE

_**Source:  www.esiete.com **License: All Rights Reserved. _

Bosanova’s brand redesign by ESIETE redefines the visual identity of a well-known low-cost footwear brand in Catalonia. The project introduces a renewed vision while preserving the energy, enthusiasm, and founding spirit of the brand, strengthening its recognition and differentiation.

At the core of the identity is Bosanova Display , a custom typeface developed exclusively for the brand, shaping its expressive and confident typographic voice.

The redesign positions typography as a strategic tool for contemporary fashion branding.

_**Source:  www.esiete.com **License: All Rights Reserved. _

_**Source:  www.esiete.com **License: All Rights Reserved. _

_**Source:  www.esiete.com **License: All Rights Reserved. _

_**Source:  www.esiete.com **License: All Rights Reserved. _

_**Source:  www.esiete.com **License: All Rights Reserved. _

This post was originally published at Fonts In Use