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"publishedAt": "2026-02-13T08:41:14.000Z",
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"textContent": "Contributed by SPAN\n\n\n _Photo: SPAN. License: All Rights Reserved. _\n\n\n\n\nOnly Coffee Project is an Australian specialty coffee establishment in Sydney and Melbourne with a specific focus, an ever-evolving vision and an open brewing-laboratory setup. The business brews, serves and retails coffee exclusively, showcasing some of the best offerings from producers and roasters around the world. We were commissioned to develop a new visual identity to signal the coffee bar’s mathematical approach to brewing and to help it stand apart from Sydney’s crowded coffee landscape.\n\nThe visual concept emerges directly from the name – Only Coffee Project – which expresses an attitude of ongoing progression and a single, obsessive focus on coffee. We crafted the identity using custom-drawn letterforms and incorporated a distinctive letter **Y** that doubles as a universal visual device suggesting energy flow and direction. The brand colour blue is inspired by the phrase “blue-sky thinking” – an invitation to imagine and explore uncharted territory, provoking and stimulating innovation within the world of coffee.\n\nThe bespoke logotype moves between states of stillness and energised flow, mirroring a calculated approach to brewing that electrifies the senses and produces mesmerising experiences. The identity has helped establish Only Coffee Project as a convergence point for coffee lovers and positions the business as a generative space – part laboratory, part community hub — that continuously connects people through a single product: coffee.\n\n\n\n\n_Photo: SPAN. Architect: Sodo-Sopa / Brand Direction: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. Architect: Sodo-Sopa / Brand Direction: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. Architect: Sodo-Sopa / Brand Direction: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. Architect: Sodo-Sopa / Signage: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. Installation: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. License: All Rights Reserved. _\n\n\n_Photo: SPAN. License: All Rights Reserved. _\n\nThis post was originally published at Fonts In Use\n\n* * *",
"title": "Only Coffee Project"
}