The VinePair Podcast: What Can Bev Alc Learn From Fast Food?

Alcohol isn’t the only industry enduring major dips in sales right now. Other categories are feeling the sting, including fast food. Legacy fast-food chains — such as Wendy’s, which has driven the category in the past — are facing mass closures, whereas others like Raising Canes, Taco Bell, and fast-casual Chili’s are surging. Some attribute Wendy’s recent financial downturn to hiring a CEO with no background in the restaurant business. The move begs the question: How can you understand your consumers without prior experience in your industry? The article The VinePair Podcast: What Can Bev Alc Learn From Fast Food? appeared first on VinePair.