This Austin Bar’s Pimento Cheese Martini Is Ready for the Masters
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April 10, 2026
Each year, the first full week of April sees all eyes on Augusta, Ga. Sure, the green jacket and magnolias are iconic, but nothing gets us into the Masters spirit at home like a pimento cheese sandwich. The staple has been on the menu at the golf tournament since 1948. Back then, one sandwich would set you back 25 cents, and today it’s priced at an incredibly reasonable $1.50. That means a lot of pimento cheese gets eaten in these seven days. At the brand-new neighborhood bar Parley in Austin, sports aren’t the main draw, but they’re certainly important.
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