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How Michter’s Celebration Sour Mash Became an American Whiskey Unicorn

Home [Unofficial] March 23, 2026
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When it comes to the most sought-after American whiskeys, Kentucky-based Michter’s has at least a few bottles in contention. Its 10-year, single-barrel bourbon and rye are in high demand. Its finished whiskeys — including the relatively new Bomberger’s PFG — have helped popularize techniques like toasted barrel and French oak finishing among American producers. And the brand’s much rarer 20- and 25-year-old bottlings are darlings of auction houses and high-end bars alike. But at the top of the food chain, Michter’s most premium (and rarest) offering manages to stand apart: Celebration Sour Mash. The article How Michter’s Celebration Sour Mash Became an American Whiskey Unicorn appeared first on VinePair.

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