{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreib5l2f55x23s3lti3ppak3vmjgxwak2yrbyxq3n3h5v2ie4g7bxte",
    "uri": "at://did:plc:6sgzdw4nigujlrbh6pdv73f2/app.bsky.feed.post/3mm57wzu7i6l2"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreifcfymmc56l5jrgphpe7snehy7ptwlslooocuozt7lmxu4bxy6tua"
    },
    "mimeType": "image/jpeg",
    "size": 194183
  },
  "path": "/media-buying/ad-tech-briefing-the-downstream-implications-of-publicis-groupes-2-2-billion-bet-on-liveramp/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss",
  "publishedAt": "2026-05-18T11:33:26.000Z",
  "site": "https://digiday.com",
  "tags": [
    "Media Buying",
    "Digiday+"
  ],
  "textContent": "Rival holding companies will likely be rethinking their relationship with the industry’s largest data onboarding outfit.",
  "title": "Ad Tech Briefing: The downstream implications of Publicis Groupe’s $2.2 billion bet on LiveRamp"
}