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  "path": "/podcasts/how-netflix-is-rewriting-the-streaming-ad-playbook/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss",
  "publishedAt": "2026-04-28T04:01:00.000Z",
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  "textContent": "Netflix is thriving on third-party DSPs, raising a critical question: Can the streaming giant afford to pursue its own adtech platform?",
  "title": "How Netflix is rewriting the streaming ad playbook"
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