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  "path": "/media-buying/media-buying-briefing-attivo-breathes-new-life-into-hill-holliday-and-dny-with-senior-media-hires/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss",
  "publishedAt": "2026-02-16T05:01:00.000Z",
  "site": "https://digiday.com",
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  "textContent": "Ex-Mediacom execs Sasha Savic and Anush Prabhu will lead Attivo's expanded U.S. agencies, with a combination of tech and expanded media offerings.",
  "title": "Media Buying Briefing: Attivo breathes new life into Hill Holliday and DNY with senior media hires"
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