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  "path": "/articles/doritos-cost-pepsico",
  "publishedAt": "2026-04-07T09:31:02.000Z",
  "site": "https://www.ttnews.com",
  "textContent": "But now that a plan to bring prices down is in motion, new challenges have emerged that threaten to blunt its impact.",
  "title": "Doritos Hit $7 a Bag, and It Cost PepsiCo Billions"
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