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  "path": "/2026/04/puma-x-super-yaya-speedcat.html",
  "publishedAt": "2026-04-16T12:25:19.000Z",
  "site": "https://www.designscene.net",
  "tags": [
    "Ad Campaigns",
    "Puma",
    "Sneakers",
    "Spring Summer 2026 Campaigns",
    "ad campaigns",
    "collaborations",
    "puma",
    "sneaker releases",
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    "Puma x Super Yaya Speedcat Launches Today",
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  "textContent": "PUMA joins Super Yaya for a new interpretation of the Speedcat, launching on 16 April 2026. The collaboration brings together PUMA’s athletic archive with the research-led approach of Super Yaya, the womenswear label founded by Rym Beydoun. Zalando supports the project, with the first release available online from the launch date, followed by availability on […]\n\nThe post Puma x Super Yaya Speedcat Launches Today appeared first on DSCENE.",
  "title": "Puma x Super Yaya Speedcat Launches Today"
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